INTERNATIONAL & LOCAL PRESENTERS
ATTENDEES FROM THE MENA REIGION
HOURS OF SEMINARS AND EDUCATION
EDUCATIONAL SESSIONS
Middle East’s Flagship Fitness & Wellness Summit
MEFIT Summit returns to Dubai from October 8–11, 2025, bringing together fitness professionals, entrepreneurs, wellness brands, and global thought leaders. Over 4 action-packed days, discover expert-led sessions, hands-on workshops, and powerful networking — all designed to elevate your skills, grow your business, and inspire your journey.
INTERNATIONAL & LOCAL PRESENTERS
ATTENDEES FROM THE MENA REIGION
HOURS OF SEMINARS AND EDUCATION
EDUCATIONAL SESSIONS
INTERNATIONAL & LOCAL PRESENTERS
ATTENDEES FROM THE MENA REIGION
HOURS OF SEMINARS AND EDUCATION
EDUCATIONAL SESSIONS
The Countdown Begins
Agenda
08:30 - 9:00
am
Welcome Networking Breakfast Coffee, Tea, Snacks and Smoothies
QOOAH.AE
Sponsored
9:00 - 9:10
am
Opening Remarks & Welcome
Greg Boucher
CEO, MEFITPRO
9:10 - 10:00
am
HFA's 2025 Global Report Release
Barry Walsh & Maria Gonzalez
Board Directors, HFA
10:00 - 11:00
am
Physical Inactivity, Pricing, and Public Policy - What Does The Data Tell Us?
Donal Mcelwee
Managing Partner, Portas Consulting
11:00 - 11:30
am
Tea / Coffee Break & Networking
QOOAH.AE
Sponsored
11:30 - 1:00
pm
Founder Insights: Strategy, Growth, & Staying Ahead
Ahmar Azam
HFA Board of Directors. Founder & CEO, TriFit
Barrry Walsh
Founder, Iconic Health Clubs
1:00 - 2:00
pm
Networking Lunch
QOOAH.AE
Sponsored
2:00 - 3:00
pm
Leadership 101 For Gym Owners
Jenz Robinson
MD of Gyms @Marchon
3:00 - 4:00
pm
From Pain Points to Purpose: Rethinking The Industry
Industry Leaders
Panel
4:00 - 5:00
pm
Q & A
08:30 - 10:00
am
Beyond Longevity: Fueling Health, Hormones, and Performance at Every Stage
Louise Ritchie
Speaker
10:15 - 11:45
am
Reprogram Your Health
Dr. Wafaa Abdel-Hadi
Speaker
12:00 - 01:30
pm
Stress Management and the Somatic System
Dr. Steve Capobianco
Speaker
02:30 - 03:30
pm
Do We Really Want to Live Forever?
Erika Paule
Speaker
03:45 - 04:45
pm
Men’s Vitality & Hormone Health: A Trainer’s Guide to Supporting Andropause & Optimising Longevity
Sebastian James
Speaker
8:30 - 10:00
am
HYROX Planning and Periodization
Ralf Iwan & Piers Plowman
Gut Health for Fat loss and Performance
Benjamin Siong
Unlock the Power of MMA Training for Fitness!
Marcos Rossi
Connecting to Oneself: Interoceptive Touch for Chronic Pain Management
Steve Capobianco
Programming for Impact: The Art of Strength on the Reformer
Maghan Fitlter
Conditioning Like a Pro: Energy Systems Training for Footballers & Athletes
Hussein Abdeldayem
10:15 - 11:45
am
The Triple R Formula: Managing Knee Pain during exercise
Bashir Al Srouji
Personalised Longevity Protocols
Eika Paule
KettleFlow Yoga
Mona Bitar and An-see Yeoh
Corrective Strategies for the Foot and Ankle
Rick Richey
Pilates for Longevity: Addressing Common Injuries
TBC
HYROX Biomechanics
Ralf Iwan & Piers Plowman
12:00 - 01:30
pm
From Noise to Clarity: Rethinking Program Design
Craig Massey
Mushrooms: Potent Adversaries for Inflammaging
Romina Melwani
Corrective Strategies for the Lumbo-Pelvic-Hip Complex
Rick Richey
Proprioceptive Taping: Enhancing Spatial Awareness for Optimal Movement
Steve Capobianco
Unwind & Restore: Pilates for Prenatal & Postnatal Clients
TBC
Self Defense
Marcos Rossi
02:30 - 04:00
pm
Identity-Driven Coaching: Why Who You Are Determines What You Achieve
Mark Coles
The Cortisol Curve: Stress, Sleep, and Why Your Clients Aren’t Progressing
Gayu Lewis
Prep, Perform, Recover: Building a Strategic Recovery & Mobility System
Remi Vanecht
Applied Biomechanics for Strength Coaches
Rick Richey
The Pilates Business Blueprint: Growth & Brand Building
Maghan Fitlter
Train Athletic, Not Aesthetic
Hussein Abdeldayem
04.15 to 05.45
pm
HYROX Coaching Masterclass
Craig Massey
Menopause & Weight loss: Smarter Strategies for the Next Chapter
Benjamin Siong
Revenue Through Recovery: Launch Profitable Assisted Stretching Services
Remi Vanecht
Brain-Centric Training: Using Self-Massage to Prepare, Perform, and Recover
Steve Capobianco
Athletic Edge: Dynamic Reformer Flows
TBC
Level UP Your Business with HYROX
Ralf Iwan & Piers Plowman
8:30 - 10:00
am
HYROX: Coaching the Female Athlete
Ralf Iwan & Piers Plowman
Flexible vs a Fixed Nutrition Approach – a comparison for better results
Benjamin Siong
Power Play: From Gym Gains to Game Speed with the RMT Club
Remi Vanecht
Compression Floss Therapy with RockFloss
Steve Capobianco
Classical to Contemporary: Flow Integration for All Levels
TBC
HYROX Performance Pillar: Strength
Ralf Iwan & Piers Plowman
10:15 - 11:45
am
Beyond Natural - What they don’t teach you about PEDs
Jackson
Shredded Science: Nutrition for Bodybuilding & Photo Shoot Prep
Marcin Annan
KettleFlow Yoga
Mona Bitar and An-see Yeoh
Oympic Weightlifting for Athletes
Johnny Nemer
Train like a woman: Where strength training and Pilates align
Yousra Shaher
HYROX Performance Pillar: Endurance
Ralf Iwan & Piers Plowman
12:00 - 01:30
pm
Turning Pain into Progress: A Trainer’s Guide to Understanding Fibromyalgia
Mais Jawhari
Truth over trends. The modern day nutrition coach.
Liam Holmes
Discover the power of the Turkish Get-Up
Marlon Villanueva
Advanced Kinesiology Taping: Mastering Performance Tweak Taping Concepts
Steve Capobianco
Unleash Your Inner Choreographer: Creative Pilates on Mat & Reformer
Maghan Fitlter
How to Create a Core Recovery Framework That Actually Works for Mums
Gemma Ovens
02:30 - 04:00
pm
From Invisible to In-Demand: How Great Coaches Get Seen, Understood, and Fully Booked Online
Mark Coles
The Supplement Trap: What Works and What’s Just Marketing
Erika Paule
Corrective Strategies for the Thoracic Spine and Shoulder
Rick Richey
Corrective Strategies for the Knee
Rick Richey
Precision & Props: Elevating Your Mat Practice
TBC
Ballistic Blueprint: Mastering Jumps, Throws & Explosive Actions
Hussein Abdeldayem
04.15 to 05.45
pm
Mushrooms Unleashed: Elevating Athletic Endurance & Recovery
Romina Melwani
Programming splits – What gives the best results?
Benjamin Siong
Training Through Pain: Load Management vs Avoidance
Rick Richey
Vibration Therapy with RockPods Vibe and RockWave Pro
Steve Capobianco
Programming with a Purpose: Maghan's Signature Method
Maghan Fitlter
Speed Science: Sprinting, Change of Direction & Reactive Quickness
Hussein Abdeldayem
10th / 11th Oct
6:00 - 8:00 AM
6:00 - 8:00 PM
HYROX
Terrace Area
Marriot Resort Palm Jumeirah, Dubai
10th / 11th Oct
6:00 - 8:00 AM
6:00 - 8:00 PM
PILATES
Palm Room 4 & 5
Marriot Resort Palm Jumeirah, Dubai
10th / 11th Oct
6:00 - 8:00 AM
6:00 - 8:00 PM
YOGA
Lawn Area
Marriot Resort Palm Jumeirah, Dubai
10th / 11th Oct
6:00 - 8:00 AM
6:00 - 8:00 PM
RUNNING
Lobby
Marriot Resort Palm Jumeirah, Dubai
Get Your Pass to MEFIT Summit 2025
Secure your spot at the Middle East’s premier fitness and wellness event. Choose from a range of ticket options designed for professionals, educators, and enthusiasts.
Business Summit
1 Day Ticket
• Choose Your Day
• Focused Summit Access
• Refreshments Included
• Optional Buffet Lunch
2 Day Ticket
3 Days Ticket
Attendee reviews
Thanks to MEFIT team behind this outstanding events and for the learning experience.
Mohamed Abouelfetouh
Everything was perfect, and organized, The team is wonderful, well done and thank you.
Rima Omar
We would like to see our children attending the summit as attendees (older kids) so they understand the fitness in their youth and may be it can a great choice of career to them.
Basma Mohamed Alshaibani
I just want to commend mefitpro for the wonderful and successful event. I learned a lot from it. And definitely would love to attend next year if I can. Kudos to all of you guys! Thank you, overall it was a great experienced.
Hylene Hurtada
Mefitpro team is amazing! from staff to venue.. Just make sure to send me invitation for Mefit25.
Gian Paolo Salamat
Trusted by Leading Brands Worldwide
We proudly collaborate with top fitness, wellness, and lifestyle brands that support our mission to elevate the industry. These partners help bring MEFIT Summit to life each year.

